Monthly Archives: February 2011

Social Media Monitoring

Having covered Social Media Management, I’d like to move on to Social Media Monitoring. When running a small business, particularly a start-up, it’s vital to know what customers are saying about you. Of course there are many tools available to … Continue reading

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Keeping Up With Your SM Strategy

As I mentioned in my last post, starting a SM strategy with the basic channels such as Facebook or Twitter is much more manageable than joining every network possible and inevitably becoming overwhelmed. The problem with starting a business is … Continue reading

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